Monday, March 10, 2008

Connecting Virtual and Real Worlds (based on Google Trends) for

After almost 2 years with an old tag line... and following some discussion with other people I ahve a new Tag Line: "Connecting Virtual and Real Worlds". Key points:
  • Shorter.
  • Follow Nokia's Connecting People (see reference).
  • Usage of the word "Worlds."
  • Gone the term "Metaverse" -- which I like very much and keep it for research.
The rationale for this can be found in the following picture taken from Google trends:
1. Virtual Reality -- was and is strong in search but going down.
2. Virtual Worlds -- going up. Even better in "News."
3. Augmented reality -- there ... but low usage.
4. Metaverse -- almost no usage. Well a bit in San Francisco.